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Are You In The Big Leagues?

Copyright © 2002 Sharon Dalton Williams

In recent weeks I've watched quite a number of football games, both professional and college. Professional and college football games are played with basically the same rules. In fact, unless you're an "expert" in football, you may not be able to tell the difference.

During one professional game, the announcer was commenting on the quality of play of one of the rookie players. The rookie had played college football the year before and had been drafted into the National Football League (NFL).

The announcer said that it was time for the rookie to start playing like a professional. He needed to stop playing at the college level and start playing at the big league level since that's where he was now. This comment grabbed my attention, and I hope it grabs yours too.

As I thought about that comment, I saw that at the college level, players are first and foremost college students working toward their degree. They do play football, but football is not the entire focus of their lives. In professional football, the players live, breathe, and eat football. That's what they do. That's what they get paid for.

All of us have turned the calendar page over to 2002. All of us have the same 12 months in our calendars. All of us have 168 hours in a week, 24 hours in a day. How we use the time that is allotted to us will determine whether we are "college level" players or "big league" players. Which are you?

1) Do you treat your online business like a hobby rather than a business?

2) Are you marketing using spamming techniques or are you learning how to effectively market your business through various forms of solid advertising?

3) Are you putting your professional foot forward by having your own domain name, a professional e-mail address, and a professional looking website?

4) Are you flitting from one opportunity to another trying to make that "million dollars in a day" or are you working steadily and slowly toward building your own strong business?

I challenge you today to take a look at your business goals and what you want to accomplish. If you want to play in the "big leagues," then you will need to play at the big league level.

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